One surefire way to get more customers is by printing endorsement from your happy customers… feel free to use this sample testimonial letter template to help you build trust with your prospects:

Feature an illustration
Unless you have professional photos, use illustrations. Include a caption just underneath with the name and address of the testimonial to provide legitimacy.

Consider adding audio
Whether it's fair or not, most testimonials are faked. Add audio to provide authenticity to your customer testimonial.

Include contact information
Just because you know a testimonial is real doesn't mean your visitors know it's real. You can easily boost the "trust factor" by including your customer's full name, city and state, and their web address.

Would you like to see how I use testimonial letters to help sell more stuff? Click here to see how I embed reviews into my emails to boost my bank account…